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企业研究

企业研究概述

指对企业内部、外部环境等进行深入探讨和分析的一种研究方式。企业研究可以为企业决策提供有用的信息和建议,帮助企业有效应对市场变化和竞争压力,从而提高企业竞争力和实现可持续发展。企业研究的范围非常广泛,包括市场研究、行业研究、竞争研究、消费者研究、产品研究、品牌研究、商业模式研究、战略研究等。

企业研究意义

进行企业研究可以掌握企业最新动态、从而调整企业发展战略。进行企业研究可以抓住目标客户，把握市场机会，抵抗威胁，预测对手战略，分析竞争对手、供应商和竞争环境，降低自身风险。同时可以识别潜在竞争对手或产品，做好企业定位、学习对手的成败经验降低自身决策风险、找到优质的渠道资源降低成本高效转化。

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基本文件流程错误 SQL 调试

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0.096478s